Sun Pharma Recruitment 2023

Sun Pharma is seeking a dynamic and detail-oriented Marketing Research Analyst to join our growing team. As a Marketing Research Analyst, you will play a crucial role in supporting our marketing strategies through in-depth market analysis, competitor assessments, and consumer behavior studies. If you are passionate about leveraging data-driven insights to drive business decisions, we invite you to apply and contribute to the success of one of the world's leading pharmaceutical companies.

Sun Pharma Career

Responsibilities

• Market Analysis:
  • Conduct comprehensive market research to identify key trends, opportunities, and challenges in the pharmaceutical industry.
  • Analyze market dynamics, including competitor activities, pricing strategies, and regulatory developments.
  • Provide actionable insights to inform product positioning, marketing campaigns, and overall business strategy.
• Consumer Behavior Studies:
  • Design and implement research projects to understand consumer preferences, behaviors, and expectations.
  • Utilize quantitative and qualitative research methods to gather insights into target audience demographics and psychographics.
  • Collaborate with cross-functional teams to translate consumer insights into effective marketing strategies and campaigns.