Senior Marketing Analyst

We are seeking a passionate and results-oriented Senior Marketing Analyst to join our team and play a pivotal role in driving marketing effectiveness and success. You will be responsible for gathering, analyzing, and interpreting market data, developing insights, and translating them into actionable marketing strategies. You will also play a key role in supporting various marketing initiatives and campaigns across different channels.

JWS Steel Careers

Responsibilities:

Conduct in-depth market research and analysis to understand industry trends, competitor landscape, and customer needs.
Develop and maintain marketing dashboards and reports to track key performance indicators (KPIs) and measure campaign effectiveness.
Analyze marketing campaign data to identify opportunities for improvement and optimize campaigns for better performance.
Collaborate with cross-functional teams (sales, marketing, product) to develop and implement marketing strategies aligned with business objectives.
Stay up-to-date on the latest marketing trends and technologies and recommend new tools and strategies to enhance marketing efforts.
Prepare presentations and reports to communicate marketing insights and recommendations to senior management.