Graduate , Post Graduate
ICICI Bank Careers For Freshers
About ICICI Bank
ICICI Bank is India's leading private sector bank with a global presence. We are a trailblazer in financial innovation, consistently pushing boundaries to deliver world-class banking experiences. Our commitment to excellence extends beyond banking, fostering a dynamic and inclusive work environment where our people can thrive.
Why Join Us as a Marketing Coordinator?
This is your chance to join a fast-paced, dynamic team and play a pivotal role in shaping the narrative of a leading financial institution. As a Marketing Coordinator, you'll be at the forefront of crafting compelling marketing campaigns that reach new audiences and drive engagement across various channels.
Position: Marketing Coordinator (Remote)
Company: ICICI Bank
Location: Remote
ICICI Bank Careers
About the Role:
The Marketing Coordinator role at ICICI Bank is an exciting opportunity for a driven and creative individual to contribute to the Bank's marketing strategy and execution. You'll work collaboratively with a talented team of marketing professionals to develop and implement innovative marketing initiatives across digital and traditional channels.
Key Responsibilities:
- Collaborate with marketing managers and internal stakeholders to understand campaign objectives and target audiences.
- Conduct market research to identify trends, customer needs, and competitor activity.
- Develop creative content for various marketing materials, including social media posts, website copy, email campaigns, and brochures.
- Manage and schedule content calendar across multiple channels.
- Assist with the execution of online marketing campaigns, including social media advertising and email marketing automation.
- Monitor and analyze campaign performance metrics to measure success and identify areas for improvement.
- Support with the creation and maintenance of marketing collateral, ensuring brand consistency across all materials.
- Stay up-to-date on the latest marketing trends and technologies.
- Assist with event planning and execution as needed.
Skills and Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
- Minimum of 1 year of experience in marketing or a related field (freshers with strong academic background will also be considered).
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving skills.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
- Experience with content management systems (CMS) and marketing automation platforms a plus.
- Ability to work independently and as part of a team.
- Strong organizational and time management skills.
- Passion for the financial services industry and a keen understanding of digital marketing trends.
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